Gone are the days when customising a background and picking a song to be the soundtrack to your MySpace was the height of tech aptitude â€“ a cool, effective website is serious business, and could make or break yours, depending on how well you speak code.
Universe, a new start-up out of Brooklyn, aims to change all of that. Today, it launches a â€˜Millennial-friendlyâ€™ app that not only lets you easily create a website on your mobile (an impressive feat, weâ€™d say), it claims to have you do so in under a minute. Considering weâ€™re likely to have spent longer waiting for a webpage to load, our interest is suitably piqued.
â€œIt comes from the desire to turn phones into creative devices,â€ founder Joseph Cohen told TechCrunch. â€œThe web is still this incredible platform for sharing identities, and there needs to be a mobile-native way for creating for the web. Millennials are not using the Squarespaces of the world,â€ he said.
Born out of a desire to bypass desktop-focused website builders, Universe doesnâ€™t use the standard template to help users build a website, it lets you build your â€œlightâ€ website with a series of easily understood building blocks, with an interface displaying text, background, videos, photos and links in a way not dissimilar to the photo filtering process in Instagram.
Although websites hosted on Universe are free (and those with customised names are currently at a competitive $2.99 per month), there are still a few more developments that keep this offering light on capabilities compared to its template-friendly competitors: Universe hasnâ€™t yet integrated an option for purchases on its websites, but these add-ons are likely to roll out with updates, Joseph confirmed.
Right now, though, youâ€™ll have less and less excuses not to start that side hustle, especially when you can manage it on your bus ride home from work.